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Recent Posts by Shawn Patrick

01/6/2021 | Shawn Patrick

The Importance of Water in Distillery Operations

Water is one of the most important ingredients in the manufacturing of spirits. When building your ...

08/5/2020 | Shawn Patrick

Distillers, We Stand By You

   

02/5/2020 | Shawn Patrick

Labeling: The Outside Is What Sells The Inside

Appearances matter, even for craft spirits. While a distillery's success ultimately relies on its ...

02/5/2020 | Shawn Patrick

Distillery Equipment Guide

Choosing the right distilling equipment requires research and a little shopping around because of ...

02/5/2020 | Shawn Patrick

Hard Seltzer A Trend You Wont Want To Pass On

The past several years has been incredible for alcohol sales, but none greater than hard seltzers. ...

02/5/2020 | Shawn Patrick

Should I Sign or Should I Go Now? - The Role of Distributors

A distillery's ultimate success lives and dies by distribution. The best spirit in the world served ...

01/7/2020 | Shawn Patrick

A Look at Equipment Layout for Distilleries

The equipment layout for your distillery is a crucial, yet often overlooked, success factor. It ...

01/7/2020 | Shawn Patrick

Craft Influencers on Social Media

Social Media has created a whole new way of marketing for consumer brands. Not only does it give ...

12/4/2019 | Shawn Patrick

Production Planning

Production planning is an essential part of operating a successful distillery business. Your ...

12/4/2019 | Shawn Patrick

Relationships between Distillers and Distributors

Few industries have as complicated a relationship with the distribution side of business as ...

10/17/2019 | Shawn Patrick

Is Sustainable Packaging Right for My Distillery?

Sustainability is being embraced by companies around the world. It makes sense since a clean ...

12/24/2018 | Shawn Patrick

Craft Financing

Starting any new business is a daunting task, and hats off to the brave souls that do. Every ...

10/31/2018 | Shawn Patrick

Technical Hooch

So many customers who enjoy the spirits craft distillers create have no idea exactly how much ...

09/12/2018 | Shawn Patrick

Big Data and Hooch

Distilleries succeed by doing research, finding their niche, and focusing on their target market ...

08/16/2018 | Shawn Patrick

Why is Moonshine Called Moonshine?

Everyone at some point in their life, probably several points really, will stop and ask, “Why is ...

07/18/2018 | Shawn Patrick

Distilling in the Past

Distilling in the past was a gamble with life and limb. Even still, distillers actively try to do ...

06/13/2018 | Shawn Patrick

Hooch Branding and Marketing Trends

We all know that it takes more than an excellent product to be successful. Distilleries have to ...

05/14/2018 | Shawn Patrick

Quality Isn't Cheap--But it Can Be Affordable

Craft distillers are small operations. They don’t have acres and acres of vats and rackhouses that ...

05/8/2018 | Shawn Patrick

Themed Distilleries

Themed distilleries are a less common way for distilleries to stand out and increase traffic to ...

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